The Big News

The big news that I hinted at yesterday?  We’ve sold Weddingbee!

I’m sorry I couldn’t tell you guys about it sooner; we needed to wait until the deal closed.  As soon as it did, I called as many Bees as I could to let them know the news in person. (Can you believe we’ve had over 100 Bees?!)  While talking to the Bees, a number of the same questions came up ”“ so I thought I’d answer some of those questions publicly as well.

Am I going to leave Weddingbee?
Nope, I’m going to stay on and continue editing and managing the site.  Mrs. Penguin has been helping out with editing and applications for the last few months (thanks Pengy!), and she’ll keep helping out there.  I’ll continue to focus on adding new features and growing the site.

What does this mean for Weddingbee?
Weddingbee will have access to more resources, like programmers and designers.  That’ll help us launch more cool features faster!  I’ll also be getting help on the business end of things, where I haven’t been focusing as much energy (e.g. selling ads, hosting servers, etc.).

At the same time, I’ve been assured that editorial decisions regarding the Bees and the content on the site are still in my hands. I’ll continue to ensure that the site maintains its editorial integrity. :)

Why did we sell?
In a word: competition.

There are an increasing number of wedding websites (and wedding blogs) launching!  It seems like every week, we get a press release about a new vendor review site or wedding social network.  The wedding space has become very competitive in the past year, and will continue to become much more so in the coming years.

Earlier this year, we started to get emails asking if we would consider selling. A lot of the companies were big names in the wedding sector: magazines, media companies, and vc-funded dot coms!  A number of the companies were deciding between buying an existing site, and building their own to compete with us.  *gulp*

I’m very confident that Weddingbee has something unique to offer, but there’s just so much competition online now!  We don’t currently have the resources we’d need to stay competitive and take Weddingbee to the next level. Partnering though, would give us a lot of resources to stay competitive and scale up a lot faster. :)

But most of all, it’s been a tough two-and-a-half years!  Running Weddingbee has consumed my life completely; and I haven’t been able to really take vacations.  Mr. Bee and BIL Bee have been working nights and weekends too (they have day jobs), so it’s been tough on all of us.

Who are you selling to?
We’re selling to eHarmony.

Huh, a wedding site and an online dating site?
Yah, that’s what we thought too!  Most of our readers are past the dating stage, and are engaged or recently married!

But it turned out our initial thinking was backwards.  eHarmony’s stats show that they’re responsible for more than 2% of all the weddings in America.  That’s a lot of potential future Bees for the hive!  That strategic fit is a big reason they got in touch.

Once we both realized the potential fit, we started talking.  They were really flexible about me staying on, and were supportive of Weddingbee maintaining its own team and brand (viva la hive!).  And the people I talked to were just really nice.  It may sound corny, but I have a soft spot for nice people.  It felt like a fit, and so after a long discussion… we got hitched. :)

eHarmony also purchased Project Wedding recently — you may have received an email from PW about this if you’re a member.  We saw Project Wedding as one of the best sites in the wedding industry, so we’re really glad to be on the same team as them!

When I was in LA recently for my cousin’s wedding, I got the chance to meet with Project Wedding’s team: Margaret, Joe, and Srini.  They’re all super nice, and I’m really looking forward to working with them.  They said that the acquisition has gone well for them, so I’m optimistic about it going smoothly for Weddingbee too.

Am I somehow joining as a part of the acquisition?
Definitely not.  Your information will not be shared in any way with

Is eHarmony going to protect the information I’ve put into Weddingbee?
Absolutely.  eHarmony will abide by the current privacy policy on Weddingbee and any changes to that policy in the future will be clearly communicated in advance.

Will start sending me emails marketing their singles matching service?

Will it start to cost money to join Weddingbee?
No, Weddingbee is and will continue to be a free, ad supported site.

Will Weddingbee continue to have same-sex or queer brides?
Absolutely.  We have had same-sex and queer brides on Weddingbee in the past, and will continue to add more in the future (if you are interested, please apply here!).

What’s the plan for the future of Weddingbee?
I started Weddingbee to help other brides – that will continue to be the focus of the site. I really love the blogging format, and how it’s so personal and friendly.

Along those lines, I’ve been thinking about adding a new blog site to the Weddingbee family: this one focusing on blog posts by wedding photographers (and other vendors). We’ve been vigilant about not allowing vendors to blog on Weddingbee, as it would take us away from our roots as a brides-only site.  But lately, I’ve been amazed at all the great wedding vendor blogs so I was thinking it might be cool to have a separate site where we feature the best posts by wedding photogs, cake bakers, florists and wedding planners. I’m hoping it’d be a fun addition to the Weddingbee family? What do you think?

That’s just one idea we’ve been playing with over here.  Most of all, I just want to try and bring innovation to the wedding industry… while continuing to do my best to serve brides.

Speaking of which, I would like to give a huge shout-out and thank you to all the Bees who have helped build up Weddingbee into one of the top wedding blogs out there!  I remember when Weddingbee was just a personal blog on Xanga… and then I asked some blog friends like Miss Ladybug, Ant and Butterfly to blog with me (can you believe I once knew every Bee from following their personal wedding blogs?).  The first non-friend Bee was Miss Firefly.  I met her on the Knot boards, and she subsequently started a wedding blog. Her blog was awesome so I asked her to lunch to beg her to become a Bee. Luckily she said yes! :)

I can’t believe that people actually apply to blog on Weddingbee now… and that we’ve had 15 generations of Bees on the site.  A huge thanks to each and every one of you for all your love and support, from the first generation of Bees to the fifteenth!

I know you guys have put a lot of trust and faith in me over the years, and I promise to do everything I can to continue to earn that trust each and every day.

Please let me know if you have any questions about any of the above!  I will do my best to answer questions, both in the comments and in follow-up posts.

Mrs. Bee


Mrs. Bee

New York
Wedding Date:
March 2005
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  1. Member
    amandopolis 786 posts, Busy bee @ 8:00 am

    @missgrace we can redefine marriage because we made up the current definition in the first place. why can’t it be a covenant between two people who love each other?

  2. Guest Icon Guest
    Ann, Guest @ 11:09 am

    I’m curious – did someone remove Mrs. Gingerbread’s response? I am looking and I do not see it, but it is referenced several places.

  3. Guest Icon Guest
    Skyler, Guest @ 11:15 am

    Ann –
    No one removed anything. You’re just looking for it in the comments and it’s not there. It is in the next post:

  4. Guest Icon Guest
    Ann, Guest @ 11:17 am

    Never mind – I find it elsewhere! Sorry for the stupid moment…

  5. Guest Icon Guest
    MimsyB, Guest @ 1:08 pm

    I’ve enjoyed reading WeddingBee, shopping with its advertisters and keeping up with the bees. Sadly, I find the sale of WeddingBee to a company whose core values are in conflict with mine to mean that I can no longer visit this site in good conscience.

    Goodbye WeddingBee, it was fun while it lasted.

  6. Member
    JanieLeigh 581 posts, Busy bee @ 2:15 am

    reading these comments has left me aghast. genuinely.

    i want to cry for mrs. bee. she has put so time and love into weddingbee. as she said, she has practically given her life for this – for all of her readers, and yet they attack her. so very sad.

    mrs. bee, if you read this, and for all it’s worth – a thousand congratulations. this is a huge step in your life, and i believe you made the correct one. you deserve this wonderful thing that has happened. you deserve to be paid a living salary. you deserve to have a business that is growing and thriving. you deserve vacations and special time with your family. don’t have any regrets. don’t look back. this is your time to shine. i believe in your ability to maintain the things that weddingbee stands for, all the while helping us desperate and needy brides (and grooms!). you are fabulous. this is awesome – truly.

    i’ve only been a weddingbee member for a short time, but it has been an invaluable resource. i love it, and wouldn’t think of leaving! also, i am always recruiting new readers – i mean, seriously.. i talk about it all the time! :)

    again, congratulations! go out and celebrate!

  7. Guest Icon Guest
    Katie, Guest @ 3:07 am

    I have removed WeddingBee from my favorites list. I used to read it every day, but from now on I will not visit this site again. I am upset that the Bees would sell to a company like eHarmony, knowing their policies concerning same sex matches. I think that “but we’ve had gay bloggers!” is a poor excuse, and the sale to eHarmony makes it clear that they do not support same-sex relationships. No one who truly supports same-sex relationships would ever consider joining a company like eHarmony. Clearly, it’s only about the money.

    I simply can’t continue to read this blog while it is owned by a business that chooses to blatantly discriminate. This makes me very sad, because Wedding Bee used to be my favorite stop on the Internet, and now all of my fond memories will be tainted by the disgust at eHarmony.

  8. Guest Icon Guest
    Andy Brice, Guest @ 5:37 pm

    Congratulations. I hope you get that holiday now!

  9. Guest Icon Guest
    Jen, Guest @ 9:06 pm

    Oh my, I guess I should have reviewed the week I missed sooner! I’m sooo behind. I think Bee had good intentions, but I’ll have to stop reading for now, & research, cuz I don’t want to make E-Harmony money :(

    PS. Miss Grace was VERY offensive. “Moraly repugnant”? Are you sure those gay friends of yours are real? Also, I don’t consider your stand “pro marriage” I think it’s firmly “anti marriage”, as you want to keep people from getting married. Thus ANTI it is.

  10. Guest Icon Guest
    DessyBee, Guest @ 4:36 pm

    “Through blogs and wiki pages, Weddingbee gives brides the safe community they are seeking to plan their magic day. ”

    I am surprised that WeddingBee (eHarmony) would carry Google ads from is selling ‘fakes’ and illegally poaching our images.

    So much for WeddingBee being a ‘safe community’ :-(

    Someone over there should screen the Ad placements on the site and not take advertising from frauds.

    Alan Dessy
    President – CEO
    The Dessy Group

  11. Member
    BD 7 posts, Newbee @ 6:40 pm

    Wow, I missed this when it was announced and only realized it today, when I saw (c) eHarmony, Inc. on the bottom of the page.

    Sorry, but I’m gone. I realize you won’t miss me – I’ve only posted a handful of times – but I will not support such a narrow minded organization that actively discriminates based on sexual orientation. And Mrs. Bee, I’m a little disappointed in you as well. I would have hoped you’d sell your awesome site to people who deserve it.

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