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A few weeks ago I emailed our photographer with a quick question about our engagement photos. This was not an urgent question (we are not taking our engagement pictures until March, mind you). I purposely sent the email in October, however, because I knew that our super adorable preggo photographer was due to have her twins in November, and I figured I would get my question out of the way before her life became exponentially more crazy (and cute!).
So, I sent my email at 3:13 p.m. She wrote me back at 11:04 the next morning. I read the first line of her response, which read “I’m so sorry for the delay in response.” I thought that this was very nice, although not necessary (read: it had literally not even been 24 hours). Then I continued to read her explanation and learned that she had had her babies and was still in the hospital! I immediately wrote back, expressing my congratulations and telling her not to worry about responding back to me.
This made me think about a few things.
First, I appreciate prompt responses from vendors. As a bride, I pour so much time, money, and effort into planning my wedding and I want to feel like the people who will be a part of it care as much as I do. Okay fine, not as much as I do, but I want them to care a respectable amount. To me, a quick response is a little sign of that caring, and I really appreciate it.
That being said, I recognize that vendors are not wedding robots and they do in fact have things going on in their lives other than anxiously awaiting their role in our wedding (shocking, I know). So while I loved hearing back from our photographer so quickly, I certainly would have been okay with a response that was actually delayed because of some little event such as, let’s say, giving birth to twins.
We live in a society where everyone seems to have near constant access to their phone, their email, their Facebook, etc.
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| Image via TomsHardware.co.uk |
Given this, it becomes easy to lose sight of reality and consider 20 hours later to be a “delayed response.” I think we need to find a balance. If you are able to respond to my inquiry within 5 minutes, please do! I am very impatient and would love to know as much as possible as soon as possible! But if you need to take a moment (or a day, or two days—gasp!) to respond, then my world will continue turning, I will not assume that you don’t care about me or my wedding, and everything will be okay.
What are your expectations when it comes to vendor communication? What’s a reasonable amount of turnaround time for a return email or call, to you?
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