How to Find and Book a Wedding Photographer

After booking the reception venue, finding a photographer was the most important/stressful task on my wedding to-do list. I’m an extremely nostalgic person (just thinking about how there will never be a new episode of Charmed again makes me tear up), so I know I’ll be looking back at our wedding pics all the time after it’s all said and done.


Image via

My two fave things: weddings and Charmed. By the way, I kind of love her dress.

I’m also worried about PWD—I took a quiz in Brides magazine to see if I was susceptible and I am!—but I think having lots of amazing wedding pics to peruse after it’s over will help a lot with that. They’re the only tangible thing left over from the day (actually that’s not true at all—what about the dress that you can never wear again, the favors that guests left behind, the dying centerpieces, the freezer-burnt top tier, and all the other junk I’ll have to haul back home and figure out what to do with?), so they’re pretty important.


Personal pic

I don’t want to be making this face after the wedding!

To begin this part of the wedding planning, I turned to Google Docs, natch. (No, they don’t pay me to promote them. But they should! I could do so much for their exposure! [That was sarcasm.]) The tab was artistically titled “Photographers,” and it included cells for name, email address, website, date contacted (very important for all Google Doc spreadsheets for vendors!—especially if your email client deletes things at will!), and a bunch of other cells.


I blurred out the names in case some of my data was incorrect, or if they’ve changed their policies since I created this doc. There are a lot of question marks in this spreadsheet, so I didn’t want any vendors to get pee-issed at me.

As you can see, before you can decide who would make a good photographer, you have to decide what you want in a wedding photographer. Here’s what I (we!) wanted:

  1. The entire package had to be $2,000 or less.
  2. We needed 10 hours of coverage, from getting ready to our send-off at the end of the night.
  3. We wanted two photographers, or at least the option of adding a second shooter (while staying under budget).
  4. Similarly, we wanted an engagement session, either included or tacked on for a price under budget.
  5. I also wanted rights to the photos because I wanted to be able to edit them, post them all over the innanet (like here, for example), and most importantly print them at the cheapest photo-printing place I could find. (Hi, Walgreens! Hey there, Vistaprint! Wassup, Shutterfly?)
  6. Surprisingly enough, we didn’t want prints or an album included. I’d much rather get a cheaper package without any actual prints or an album than pay more for an overpriced photo book that I could make myself for cheaper. (Be prepared to hear a lot of that nonsense throughout my posts, by the way.) I’ve heard of people spending more than $800 on a wedding album! While I get that those albums are extremely well made, and I did just rhapsodize about how important photos are to me above, I don’t really care that much about the quality of the album (at least, not $800 worth).

We also included cells in the Google Doc for our opinion of each photographer’s photos. This is most people’s main concern when booking a wedding photographer, but to be honest I didn’t have much of an opinion about it. Most wedding photography looks the same to me as long as it’s done professionally, and I usually just get caught up in the content of the pics, rather than the photographer’s composition/skills/what have you.


Image via Awkward Wedding Photos

This is my idea of a bad wedding photo. Then again, if the bride weren’t riding the groom like a damn animal, the pic might be quite lovely.

So this was more of Mr. Unicycle’s domain because he is really into photography from a photographer’s standpoint. He likes to take pics of flowers and spiders and junk, so he knew what to look for more than me. (True story: when we finally met our photographer, I asked her if her black and white pics were shot that way or if she Photoshopped them. Mr. Unicycle laughed at me because apparently you don’t take digital pics in black and white. Who knew? Uh, everyone except me, apparently.)

So after I scoured The Knot, Wedding Wire, Weddingbee, Google, and even some old fashioned magazines for photographer listings, emailed everyone, and filled in my precious Google Doc, it was time to figure out who met enough of our criteria to warrant a meeting. The spreadsheet included companies like Timothy Whaley & Associates, as well as individual photographers like Victoria Sprung. I started to realize there wasn’t really a need to do any kind of statistical analysis like I did for our venue search. I didn’t have to assign a value to each pro and con and calculate which photog would be the approximation of perfect for us because they were mostly…not even close to perfect for us. The ones we could afford didn’t offer what we wanted, and the ones who would do what we wanted cost an arm and a coupla leggz.


Image via

Granted, my idea of an arm is like, $10. A leg is maybe $15. I’d pay you to take my firstborn.

We went from having too many photographers (fo’ realz, we had about 40) to no photographer at all. I found myself telling Mr. Unicycle that it was kind of ridiculous for us to expect to get a decent photo package for under $2,000. “We’re kind of being cheapskates,” I told him. “Looks like you just can’t find anyone that cheap anymore.” (Yeah, go ahead and roll your eyes. I know I was an idiot. I mean, that’s almost what I spent on my car.) But we kept looking and filling in our Google Doc, still not finding anyone under budget. Until…


Image via The Demotivators

We found one that was cheap n’ easy (as I like to say)! She had a cute website with pretty pictures (they passed Mr. Unicycle’s test, anyway), her price was well under budget, and she met every single one of our requirements. That photographer was Jennifer Shaffer Photography, so go check out her site (after you finish reading this post, of course). Here are some of her super cool pics:


All photos from Jennifer Shaffer Photography




I was ready to book her on the spot (you’ll notice I like to do things without thinking them through too much, [like the time I purchased Bump-Its (no, they don’t actually work)]), but Mr. Unicycle convinced me that we needed to meet her first. We met up with Jenn at a Starbucks and talked to her about her wedding packages, her photography style, her business philosophy, etc. She showed us some wedding pics she’d taken and went through each one to explain what she liked about it, how she framed it, why she chose the location she chose, and a bunch of other photography lingo that I just smiled and nodded along with. This meeting made me realize just how important it is to meet with vendors ahead of time:

  1. Instead of just looking through Jenn’s portfolio and seeing beautiful brides and pretty shoe closeups, I was able to hear directly from her why she took the pictures she took. You are most likely not as surprised as I was to discover the amount of thought that goes into each shot. When I take pictures I just hold up the camera and press the little button thingy.
  2. We also learned that Jenn was a really nice, outgoing person, which was a column we hadn’t even thought to add to our Google Doc. But having a photographer you get along with and like being around is so important (It’s true—I’ve read it on legit wedding blogs before, like this one.)

If we hadn’t met Jenn first, we wouldn’t have learned either of those things! In the car on the way home from Starbucks, I was once again ready to book her on the spot. Mr. Unicycle thought we should try meeting with other photographers first just to make sure we were making the right decision. “But she’s perfect!” I whined. After about three seconds of me whining, Mr. Unicycle had one of those “Oh duh, you’re right” moments, and we decided to book her for our wedding date!!!

Do you make impulsive decisions like me? Are you cheap like me? (I had to throw in a little more self-deprecation. This post didn’t have enough.)


Mrs. Unicycle

Chicago, IL
Wedding Date:
June 2012
In the Clutch
Mrs. Parasol's Magical Disappearing Act; Or, The PWC
Add a comment


  1. Guest Icon Guest
    Photographer Aspen+CO, Guest @ 6:29 am

    Oh, and also, don’t get our prints done at Walgreens – they use the cheapest paper and ink possible and those image are going to fade pretty quick.

  2. unicycle Bee
    unicycle 476 posts, Helper bee @ 8:18 am

    @missfenway: that’s awesome! Charmed rules.

    @Photographer Aspen+CO: hahha i was wondering if someone would call me out on that! Don’t worry, I’m SURE Mr. Unicycle would throw a fit if he knew I was considering Walgreens. I’m the cheapskate of the relationship hahahha

  3. Guest Icon Guest
    Erin J., Guest @ 8:21 am

    @Photographer Aspen+CO:

    And most of the time the color doesn’t even come out right.

  4. Guest Icon Guest
    Melissa, Guest @ 1:49 pm

    We found an expensive photog whose style we loved but was way, way out of our price range. They suggested another photographer who was just starting her business but they had worked with her and could vouch for her style and experience. She was under budget and awesome and we love her and one day she will be charging the big bucks too. So if you really like someone’s work but they are way out of your price range, see if they can recommend someone just starting their business.

  5. Guest Icon Guest
    Melanie, Guest @ 4:40 pm

    A few things, from the perspective of a wedding photographer:
    1. There is a reason that wedding photographers charge what they do to photograph your wedding day. First, it covers the 8-10 hrs of shooting on your day. Second, it covers the cost of hours upon hours of editing your photos (seriously, think about how long it would take to edit every little detail of thousands of photos). Third, shooting weddings is EXHAUSTING, even though it might not seem like it would be. I pretty much collapse into bed when I get home.
    2. The reason that photographers are very hesitant or refuse to give a copyright release is for the exact reason that you stated above in item number 5. A copyright release does not mean you can edit the photographer’s photos. That is illegal, and since client’s are obviously not Photoshop pros, they make the photos look terrible. What photographer wants crappy versions of the previously good photos they took floating around “all over the innanet?” You might as well just slap them in the face.
    3. The part you said about printing your photos and album as cheap as possible would make any photographer want to cry. There is a reason that high quality prints and albums are necessary, and it’s because a) crappy prints equal crappy photos and b) your prints will last a fraction of the time a high quality print will. Also, party of the reason that an album costs $800 is because your photographer, once again, put in hours and hours of design time to make it!

    Long story short, I am completely baffled the photographer you found charged you less than $2,000 for everything you listed above, especially because she is a pretty good photographer! In my opinion, she is not doing herself justice. Also, you could probably do her a favor and not describe her as “cheap and easy,” since that is probably hurting her more than doing her good. No photographer wants to be seen that way.

    Think about it, brides. It may seem like a lot, but you are receiving high quality products that , with proper care, will last you your whole lifetime. You are paying for hours of someone’s time out of their day to make your day look perfect. Is that not worth the price?

  6. Guest Icon Guest
    Ricki, Guest @ 5:26 pm

    I would be furious if I were Miss Jennifer Shaffer! Has she seen this blog post about her work being “cheap”? You just informed the world of her worth….cheap. She is worth far more than that, she just doesn’t see it yet. Her photos are beautiful, and yes, she will raise her prices when she realizes what her time is actually worth.
    Have you ever heard the term, you get what you pay for? When you are hiring someone with low prices, you are hiring someone that is just starting out and has little to no experience. How long has the photographer been photographing weddings? Have you asked for reference letters? Don’t always believe the testimonials you read on their websites, you never know if those are made up or not.
    One criteria that you should add to your wonderful Google Doc is “Customized packages”. There are photographers out there that will work with your budget. Maybe less hours, since most wedding photography becomes repetitive after about 6 hours anyway.
    Anytime you alter someone else’s work you are breaking the law. You admitted that you would be doing that with your wedding photos in your blog.
    There are many factors that a photographer puts together when figuring out their pricing. Time spent actually photographing the wedding, time spent going through each individual photo taking out the ones that someone closed their eyes in, removing blemishes from the bride’s face, removing any distractions from the background of photos taken at a busy park. This is time away from their own lives to give you the best possible wedding photos. This could be time away from their own families, their friends. Most wedding photographers will spend just as much time, if not more, in their office going through and editing your photos as they did actually taking the photos. What is your time worth?
    And, do you know that no one can force you to buy an album from them? You may just ask them if you can remove the album from their package and lower the price a little. Many will offer that as an option. That falls into the custom package column on your Google Doc by the way.
    Knocking photographers for charging what they are worth is not cool. All you are doing is showing those of us that value our work that you are not the client we want. We want the client that values their wedding photos, that wants their photos to last a lifetime, just like their marriage hopefully will. What happens when you, God forbid, lose your spouse to illness or an accident? What photos will you have to hold on to after that? Will you have those faded images printed at Walgreens, or that cheap wedding album made at Wal-Mart, or will you have high quality images on high quality paper, and maybe an album with high quality pages that is guaranteed for life and has an image printed on a metal cover with a beautiful leather spine and cover? Think about that when choosing your wedding photographer, not how “cheap” they are.

  7. Member
    akenne21 2 posts, Wannabee @ 11:25 am

    I created a website that allows you to easily browse photographers in your area. Photographers can add their packages, pictures from their portfolio, equipment, and other information that would be useful. The website is

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