How to Be Smart About Social Media Wedding Inspiration

A bride wearing a strapless dress and looking at her phone.

Social media is a major source of influence for newlyweds-to-be. This is both a good and a bad thing. On the one hand, social media gives access to almost unlimited sources of inspiration without much effort. On the other hand, it can occasionally be detrimental to the wedding planning process which is already likely to be stressful.

So, before you turn to Instagram, Pinterest, Facebook, or any other social media outlet for wedding inspiration, keep the following advice in mind. You’ll maximize the benefits of social media without accidentally making things more difficult for yourself.

Things Are not Always What They Seem

A disco ball and string lights at a wedding reception.

This should be obvious to you by now. We all know that social media is full of posts and photos where things look much better than in reality. This means everything—not just photoshopped or filtered pictures of people. Venues can appear bigger, brighter, or more modern—all you need is a good angle with good lighting. Flower arrangements might not be as colorful in real life. Dresses are often pinned back or tailored to the model. The list goes on. So, the most important lesson is to always take everything you see with a grain of salt.

Narrow Things Down

There are millions of wedding-themed social media posts out there. Don’t know where to start? Once you have some idea about what you do or don’t want, make a list of what you’re focused on and find the appropriate hashtags. For example, maybe you’re keen on a beach wedding, roses, and braided hairstyles. Take note of which hashtags apply and start following them. This will not only save you time, but prevent you from getting overwhelmed.

Look at Real Weddings

A wedding reception with a sign that says

Instead of browsing posts from vendors, look up pictures from real couples. Even better, look for candid photos taken by a non-professional photographer as you’ll get a more authentic glimpse at the scene. Also, don’t be afraid to message people to ask them about anything that catches your eye—you might end up learning something useful.

Don’t Be a Copycat

Another thing to remember is that you’re using social media for inspiration, not as a shopping catalog. Although you may see a few things that you absolutely will want to imitate, never try to copy everything to a “T.” It is your special day, after all, so make it your own!

Get a Different Perspective

A bride holding a bouquet of dark pink flowers.

Whenever you find something that catches your eye, figure out what exactly it is that you like (or don’t like) about it. Then, share that with the appropriate vendor. For example, if you see a pretty flower arrangement, ask yourself if it’s the color combination, the flowers themselves, or something else that stands out to you. This will help you hone in on your wedding vision, while also leaving the vendor some room for creativity. When you work with your vendor, they will be able to tailor the arrangement specifically to your big day.

Keep in mind that your vision may change over time, so don’t hesitate to update your vendors as you go. Having said that, this doesn’t mean you should flip-flop on ideas all the time, but it is perfectly fine to see your vision evolve as time goes on and you get a better picture of what you want your wedding to look like.

Don’t Have High Expectations

Many vendors dislike social media for the reason we first mentioned. Things always seem better in pictures than in reality and newlyweds are always expecting that any vendor can make an exact replica of any scene. This isn’t true and it can be very frustrating. This brings us to the last and most important point. At the end of the day, even if you do your best to try to make things perfect, there will be details that fall slightly out of line. And trust us, every wedding has its flaws—despite what is shown on social media. Most importantly, don’t compare your special day to anyone else’s, and don’t be disappointed when things don’t turn out perfectly.

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