In 1947, copywriter Frances Gerety changed the world with four simple words: “A diamond is forever.” Her work became part of De Beers’ 1948 ad campaign, and it solidified the public’s belief that a diamond ring is the only way ... read more
Although some people use the terms “engagement ring” and “wedding ring” interchangeably, the two are not the same. An engagement ring signifies an intent to be married, while a wedding ring is only worn after tying the knot. The history ... read more
When shopping for an engagement or wedding ring (or any wedding jewelry for that matter) you’re likely to encounter a few complicated terms in the process. While a good jeweler with a sense of customer service will be able to ... read more
No matter the carat weight, design, or shape of your engagement ring, it’s a valuable piece of jewelry and is likely pretty important to you. With that being said, you will want to take good care of it to ensure ... read more
It used to be that men would opt for a simple metal band as their wedding ring. Now, things are changing. Modern grooms are putting more thought into their wedding bands, finding it important to get it right. After all, ... read more
So, you’ve decided to propose to the love of your life. You get down on one knee, hold their hands lovingly and ask them to be yours by giving them…nothing…yet. While this is normally the time to pull a beautiful ... read more
Sometimes, diamonds are not always a girl’s best friend. In fact, many brides are choosing to forgo the traditional diamond engagement ring for alternative stones, including everything from sapphires to rubies to emeralds. Alternative stones tend to be less pricey ... read more
There are plenty of unique wedding ring materials out there, but in most cases the band itself is made out of metal. Now, most newlyweds don’t think too much about the metal itself, outside from aesthetics and cost, but it ... read more
Proposing to the love of your life is a pretty big deal. It’s the kind of moment that you’re sure to remember the rest of your life—and because of that, most people really want it to go perfectly. While the ... read more
Wearing wedding bands is a long-standing tradition for married couples, and exchanging these rings with your fiancé on your wedding day will be something you’ll always remember. Wearing your wedding band is a constant reminder of the love and bond ... read more
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